Brandfluent are a specialist consultancy with a belief that constant innovation, digital investment & interactive experiences will shape the future of brands. We have worked on a number of projects in the past with Brandfluent and we were asked to help out with an EventReel for a major suppliers buyer show in London.
Brandfluent were creating a dynamic sales and presentation environment within a small conference room and were required to show a pre-composited generic promotional film for the client – Alcatel mobile. The evening before the event we were asked to personalise the promo but adding extra imagery and tailor it specifically to that event by adding in the new phone collection for 2010. This was a very last minute request requiring the alterations to be made overnight and an uncompressed file delivered to the conference centre the next morning. We completed the project and we made ourselves available “on site” to help with A/V playout issues. This is where repackaging and repurposing content for a tailored delivery can really help a clients brand go that extra mile.