Pearson VUE

The design and delivery of a EventReel

Pearson VUE is an electronic testing company owned by British media company Pearson PLC. Founded in 1994, the company currently operates in over 145 countries with more than 5,100 authorized centres. They offer testing services across a number of industries, from academic to employment to government They are particularly known for being official testing agency for the GMAT, Cisco Career Certifications, Oracle CompTIA and the DSA.

We were brought in to help develop a video marketing strategy that could be used in a number of different delivery environments. The initial brief was to design and deliver a high definition EventReel that could be used for a major training tradeshow in London. This was a project that we undertook to help persuade and educate the Pearson managment team about the value of video marketing and how it could be implemented within their current marketing strategy.

The final EventReel was premiered at the Learning Technology exhibition as an 1080p film running on an HD screen and received fantastic praise from the Pearson VUE management team. We delivered the master project in multiple formats including both HD formats, SD DVD, Mov, Quicktime and iPod files.

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